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Obama’s brand inspires pop art movement.

January 28, 2009

Just a few days ago, Barack Obama was officially sworn-in as our new president. Looking back, there were many marketing lessons that any business could learn from Obama’s campaign, but perhaps the strongest is the power of having a strong AND shareable brand. Obama’s logo and brand identity were consistently used across all his communications, but also treated with a flexibility that would drive many holders of a brand identity completely mad. Instead of taking a closed approach to his brand identity, the Obama campaign let people remix the brand for their own uses. Hundreds and thousands of creative designs using the Obama’s Campaign logo and his face have turned up on art, posters, tshirts, decals, etc. Only making him the best marketed president to this day. “Pop Art” style is the most popular style being used on fashion tees and posters. Try you shot to fame by posting yourself on a poster Obama style: http://www.obamicon.me

Barack Obama Pop Art Style shirt
Barack Obama Pop Art Style by spacedust
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Giant Presidential Smile with Flag shirt
Giant Presidential Smile with Flag by spacedust
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Barack08 Pop Art T-Shirt shirt
Barack08 Pop Art T-Shirt by thefink
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Obama - Yes We Can shirt
Obama – Yes We Can by spacedust
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Obama - Yes We Can shirt
Obama – Yes We Can by spacedust
Many more tshirt designs available on zazzle.com
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Barack Obama - Yes We Can shirt
Barack Obama – Yes We Can by spacedust
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Barack Obama Rasta Color Pop Art shirt
Barack Obama Rasta Color Pop Art by StencilCrew
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Che Obama print
Che Obama by apollo335
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Pop Art Obama Women's Mini Slip On Shoe kedsshoe
Pop Art Obama Women’s Mini Slip On Shoe by elfyboy
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Barack Obama Pop Art Shirt shirt
Barack Obama Pop Art Shirt by JayBakkerArt
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Obama Rainbow Pop Bumper Sticker bumpersticker
Obama Rainbow Pop Bumper Sticker by jamieco
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Pop Art Style Barack Obama shirt
Pop Art Style Barack Obama by wesleyowns
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Barack Obama Soup Pop Art mug
Barack Obama Soup Pop Art by political_graphics
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Obama Revolution Pink T-Shirt shirt
Obama Revolution Pink T-Shirt by wesleyowns
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President Obama “Yes We Can” by jamierushad
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President Obama shirt
President Obama by Dominique_Design
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barack gta style shirt
barack gta style by mike3488
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Obama Smile tie
Obama Smile by isahater
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Rainbow-bama T-shirt shirt
Rainbow-bama T-shirt by ProudPolitics
Many more t-shirts online at zazzle
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Obama What A Punk! shirt
Obama What A Punk! by starwolf
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Pop Art Obama T-Shirt shirt
Pop Art Obama T-Shirt by rudepolitics
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Leave a Comment » | tshirts | Tagged: andy, art, artists, barack obama, campaign, colors, design styles, election, logo, marketing, movements, obama, pop art, rainbow, shirt, worhol | Permalink
Posted by Albert Lozoya


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